Old Gringo Boots - Eleanor

Corral Boots

  Sweet Pea Collection, 1200D Belly Wrap, Spring Loaded Farrier Tools

WESA January Market

January 12 - 15, 2018

January Events

Cowboy Church Service

Presented by Fellowship of Christian Cowboys.

Non-denominational church service with coffee and Danish is sponsored by WESA Members. 

$5,000 Market Certificates Give-Away

Drawing at 7:20 pm (Following the Fashion Show)

Ten WESA Buyers will receive $500 Market Certificates to use as cash for merchandise purchased from listed Exhibitors during the Trade Show.

Attend the drawing at the at the close of the Fashion Show and win.  Drop business cards at the entrances to the Opening Night Party and Fashion Show between 5:30 and 6:00 pm.

Fashion Show and Opening Night Party

  • Cash Bar at 5:30 pm
  • Opening Awards at 6:00 pm
  • Fashion Show at 6:15 pm
  • Market Certificates Give-Away at 7:20 pm

Complimentary hor's de oeuvres, entertainment and a runway Fashion Show featuring various lines shown at the WESA Market.

Complimentary Continental Breakfast for Buyers

Wear your WESA Buyer Badge and start your day with a continental breakfast every morning of the Market.  This free breakfast is presented for Buyers, compliments of the WESA exhibitors

Horsemanship Demonstration and Celebrity Appearance

Molly Powell

Molly Powell is a veteran Barrel Race with over $1 million dollars in Professional Barrel Race earnings. In 1995 Molly won the National Intercollegiate Barrel Racing title while attending college on Vernon, TX. Then she went on to qualify for the Wrangler National Finals Rodeo 10 times, earning a Championship there is 2004. In 2002, Molly won a gold medal at the Salt Lake City Olympiad Rodeo in Barrel Racing. Today Molly os a world renowned clinician and horse trainer and lives with her husband and 2 children in Stephenville, TX.

Business Seminars featuring Tom Shay

Tom Shay is a fourth-generation small business owner. His teachings provide the "nuts and bolts" necessary to improve the operation and profitability of the business. Tom has authored thirteen books on small business management and a college textbook on small business accounting and business planning. Having written over 400 columns in 75 trade publications, he has been nominated three times for the Jesse H. Neal for editorial excellence in business media. He has earned the Certified Speaking Professional distinction, which has been attained by 8 percent of speakers worldwide.

Friday, January 12th - Strategies to Win in a Challenging Economy

Think the consumer today has changed the way they do business? Absolutely! The question is whether each business has changed the way they operate and market their business. This very engaging presentation by Tom Shay provides his insights to small business with his list of what to do, what not to do, and what to stop doing. Businesses are sure to adapt their game plan to the challenging economy and immediately implement a winning strategy.

Saturday, January 13th - Pricing Strategies for Profits Plus

How does a business determine the price for a product? Tom Shay knows that few businesses give little consideration other than the cost of the item. This though process leads to a business having may items that are over priced as well as under priced. This means the business will have an overall margin that is less than what it can be. Participants will learn how to increase their overall margin, yet eliminate the image of being a high priced store. Attendees will hear Shay explain where they can make changes to the margins in every area of their business. Additional profits guaranteed!

Monday, January 15th - Team Up for Success

Here are the secrets to solving the need of , and problems of employees. Audience participants will learn how to build a team that involves the veteran employees and develops the techniques that focuses their staff on profits. Attendees will learn to:

  • Develop job descriptions
  • A policy & procedure manual
  • Create their own school of education for employees

Attendees will also see how their developing these tools will add to their profits and establish an environment for success.

Friday Night Entertainment Featuring Chad Prather Sponsored by American Hat Company

Through his social media humor videos, he is considered to be one of America's fastest growing public personalities. His wife, Jade, is still rolling her eyes. A sought after public entertainer and motivational speaker, Chad uses his life experiences as an athlete, a husband, a father, and a traveler to coach and encourage others on their journey. He is also the host of Ride Television Network's "It's My Backyard" as well as making numerous other TV and radio appearances.

2018 Award Honorees

Congratulations to the following Honorees who will be recognized with Awards during the Opening Night Party, 6:00 - 6:10 pm, Friday, January 12, Plaza Center.


Stages West

Pigeon Forge, TN


Stacey Little

Multi-Line Sales Rep


Product Presentations - NEW

Saturday, January 13, Plaza Center

10:00 am Seminar Stage Kimes Ranch Customer Fitting
11:00 am Horse Arena Horseware Horse Blanket Demonstration
12:00 pm Seminar Stage Colorado Saddlery Saddle Fitting
1:00 pm Horse Arena Colorado Saddlery Saddle Fitting
2:00 pm Seminar Stage LubrisynHA Supplements for Joint & Optimal Health
3:00 pm Horse Arena Double Diamond Halter Product Demonstration
4:00 pm Seminar Stage RJ Classics Fabric Education

Sunday, January 14, Plaza Center

10:00 am Seminar Stage Goode Rider Body Scuplting
12:30 pm Seminar Stage SunBody Hats Shapability of Palm Hats
3:30 pm Seminar Stage Noble Outfitters Horse Blanket Demonstartion